Wellington City Council

Wellington City Council

Wellington City Council A brand strategy and identity to back up Absolutely Positively Wellington City Council had a very well-recognised logo – Absolutely Positively Wellington – but beyond that, no defined brand strategy, design framework, key messages or style...
Statistics New Zealand

Statistics New Zealand

Statistics New Zealand Unlocking the brand and business potential of information We developed the core brand idea, ‘Unlocking Potential’, to capture the organisation’s drive and direction. It made the underlying business strategy immediate and tangible, and provided a...